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08 May 2024 World leisure: news, training & property
 
 
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SELECTED ISSUE
Health Club Management
2023 issue 9

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Health Club Management 2023 issue 9
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7   Editor's letter: Physical literacy
A new initiative to drive awareness of the importance of developing physical literacy – from babyhood to old age –could transform the sector, says Liz Terry
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14   Letters: Write to reply
Katherine Merrifield and Gwen Nightingale of The Health Foundation Healthy Lives team outline what our sector should be asking of government
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16   HCM People: Anna Milani
We talk to the founder of Sparkd Fitness, an innovative gym experience bringing combined brain-body training to the wider population
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22   HCM People: Bev Brinkworth and Rosanna Tucker
The co-founders of Studio Society talk about taking immersive fitness global and how their new CoverMe app is connecting group-ex instructors to work
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30   News: HCM news roundup
Xponential does a deal with LA Rams, Nike Strength launches, Zuckerberg reveals Les Mills’ immersive Mixed Reality workout

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38   Interview: Joey Gonzalez
The global CEO of Barry’s reflects on the company’s evolution as it celebrates its 25th anniversary

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48   Sponsored: Life Fitness: infinite variety
LFX customisable experiences are the next step in the evolution of the Life Fitness functional training offering
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50   Talking point: Everyone's talking about menstruation
With female menstrual cycles having such an impact on exercise outcomes, is it time for the industry to recognise this, get more comfortable with the conversation and develop more expertise to guide and support women? We ask the experts
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56   Life lessons: Martin Seibold
The CEO of LifeFit Group tells Kath Hudson how the pressures of the pandemic tested him and his team to the limit, while customer support turned out to be an unexpected and invaluable lifeline

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60   Sponsored: BLK BOX: Best kept secret
Equipment designer and manufacturer BLK BOX has spent 10 years gearing up for global growth. Founder Greg Bradley tells Julie Cramer all the pieces are now in place for rapid growth
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64   Mystery shopper: Shaping up
A new Quest mystery shopping initiative reveals how operators could do better when handling communications with hard-to-reach groups

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70   Sponsored: Matrix: making a stand for mental health
Matrix Fitness funds the MH1 Global movement to provide mental health support and expertise to the fitness industry
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On the cover: Celebrating 25 years of Barry's
 
72   Policy: Get active
With the sector’s widespread view that the UK government’s new physical activity and sport strategy lacks vision, Martyn Allison dissects the finer details, while industry thought leaders also comment
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80   Supplier showcase: Speedflex: Front and centre
Village Health and Wellness Clubs has put Speedflex Blade at the centre of its new HIIT concept
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82   Software: Keeping connected
Staying in touch with lapsed members can reboot engagement and ultimately participation, but how can operators navigate the hurdles of GDPR?
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88   Sponsored: Fitronics: connecting the industry
Cheriee Wales reports from the recent Fitronics and Proinsight ConnectCX conference and CoursePro Summit
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90   Specifier: In the zone
With a growing focus on recovery to help members achieve peak performance and results, Steph Eaves asks what equipment health clubs should install
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98   Reader services: HCM Directory
If you’re in procurement, the HCM directory is part of a network of resources designed for you that includes www.HCMmag.com/CompanyProfiles
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100   Research: Memory link to obesity
Disruptions in the way the brain links memory and appetite could explain some types of obesity, new research shows
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